Bet on every street.

Client: Self-initiated
Year: 2013-2016
Role: Design, Art direction

Art direction and website design for a self initiated clothing label. Over the 3 years that the label was running I designed garments for each seasonal release. This label went on to be the basis for my Honours degree at university and was a influential form of design that I can credit a range of my aesthetic decisions around.

Creative Direction: Jack McAuliffe
Photography: Daniel Gevaux, Danny McAuliffe

Jack McAuliffe

︎︎︎Art Direction

︎︎︎Digital Design

© 2021